Brandwashed tricks companies use to manipulate our minds and persuade us to buy

Lindström, Martin 1970- (Author). Woren, Dan. (Added Author).

Summary: Martin Lindstrom offers an insider's guide to the marketing industry, shedding light on long-held secrets and tricks of the trade. Here, listeners will discover how advertisers intentionally target children, how men react to provocative ads, and how marketers capitalize on public panic and paranoia.

Record details

ISBN: 9780307943361 (sound recording : OverDrive Audio Book)
ISBN: 0307943364 (sound recording : OverDrive Audio Book)
Physical Description: electronic
electronic resource
remote
Edition: Unabridged.
Publisher: [Westminster, MD] : Books on Tape, [2011]

Content descriptions

General Note:	Downloadable audio file. Title from: Title details screen. Duration: 10:39:59.
Participant or Performer Note:	Read by Dan Woren.
System Details Note:	Requires OverDrive Media Console (WMA file size: 153284 KB; MP3 file size: 300568 KB). Mode of access: World Wide Web.