E-book
Consumer republic [electronic resource] : using brands to get what you want, make corporations behave, and maybe even save the world / Bruce Philp.
Record details
- ISBN: 9780771070068 (electronic bk.)
- ISBN: 0771070063 (electronic bk.)
- Physical Description: 1 online resource.
- Publisher: Toronto : McClelland & Stewart, 2011.
Content descriptions
| Bibliography, etc. Note: | Includes bibliographical references and index. |
Search for related items by subject
| Subject: | Consumer behavior. Brand choice. Branding (Marketing) Social responsibility of business. Sustainable living. |
| Genre: | Electronic books. |
